{"id":3781,"date":"2023-10-25T09:19:08","date_gmt":"2023-10-25T12:19:08","guid":{"rendered":"https:\/\/newservicestihl.com\/wpp\/?p=3781"},"modified":"2024-01-12T09:44:32","modified_gmt":"2024-01-12T12:44:32","slug":"conquistando-clientes-2","status":"publish","type":"post","link":"https:\/\/newservicestihl.com\/wpp\/es\/conquistando-clientes-2\/","title":{"rendered":"CONQUISTANDO CLIENTES"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3781\" class=\"elementor elementor-3781\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-18aaa2c elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"18aaa2c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-56d976b\" data-id=\"56d976b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-25afbf2 elementor-widget elementor-widget-heading\" data-id=\"25afbf2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 08-12-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">ARGENTINA Y GUATEMALA MUESTRAN INICIATIVAS QUE IMPULSAN LA PROMOCI\u00d3N DE LA L\u00cdNEA DE BATER\u00cdA. <br>\u00a1INSP\u00cdRATE!<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2217a46 elementor-widget elementor-widget-text-editor\" data-id=\"2217a46\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 08-12-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Conquistar nuevos clientes, aumentar las ventas de la l\u00ednea a bater\u00eda y expandir la tem\u00e1tica de la sostenibilidad son los objetivos de STIHL en el segmento de jardiner\u00eda en todos los pa\u00edses. A continuaci\u00f3n, te presentamos las recientes iniciativas promovidas en Argentina y Guatemala.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e2e869c elementor-widget elementor-widget-heading\" data-id=\"e2e869c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">UN PASO PARA DEMOCRATIZAR LA JARDINER\u00cdA <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22bdf81 elementor-widget elementor-widget-text-editor\" data-id=\"22bdf81\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>STIHL Argentina particip\u00f3 en una feria organizada por la revista Jard\u00edn y La Naci\u00f3n Eventos, que re\u00fane tendencias del mercado de paisajismo, con muchos espacios verdes y atracciones relacionadas con la sostenibilidad. \u201cPresentamos los productos de la marca, pero especialmente los beneficios de la l\u00ednea a bater\u00eda. Fue un momento muy especial para acercarnos a\u00fan m\u00e1s a los usuarios ocasionales y para seguir de cerca el papel de la mujer en la jardiner\u00eda\u201d, cuenta Mar\u00eda Mercedes Barbieri, del equipo de Marketing del pa\u00eds. El evento se llev\u00f3 a cabo al comienzo de la primavera, y todos los que visitaron el stand de STIHL recibieron marcadores de libros plantables con la pregunta \u201c\u00bfQu\u00e9 significa la primavera para ti?\u201d.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56ddfa4 elementor-widget elementor-widget-heading\" data-id=\"56ddfa4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CLUB DEL JARDINERO <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27c8550 elementor-widget elementor-widget-text-editor\" data-id=\"27c8550\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>En Guatemala, Comeca cre\u00f3 un club del jardinero para posicionar mejor a STIHL en el segmento residencial y alcanzar la meta de un 15% m\u00e1s de ventas de la l\u00ednea a bater\u00eda para fin de a\u00f1o. \u201cIniciamos la primera etapa de este proyecto en la capital y en 2024 llegaremos a m\u00e1s ciudades del pa\u00eds con preocupaci\u00f3n ambiental\u201d, explica Alex Guzm\u00e1n, Gerente de Marca. Los participantes del club reciben formaci\u00f3n t\u00e9cnica y pr\u00e1ctica, consejos de paisajismo y pueden unirse a un programa de fidelidad que ofrece un 10% de descuento en productos a bater\u00eda. En cinco meses, los resultados ya han sido significativos: un aumento del 10% en las ventas en el segmento y miles de interacciones en las redes sociales.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-0e7bd28\" data-id=\"0e7bd28\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-89ce6ce elementor-widget elementor-widget-heading\" data-id=\"89ce6ce\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PUEDE VER UN V\u00cdDEO SOBRE EL CLUB DE JARDINEROS<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-166783d elementor-widget elementor-widget-video\" data-id=\"166783d\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=I_TkOOaxIwQ&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 08-12-2023 *\/\n.elementor-widget-video .elementor-widget-container{overflow:hidden;transform:translateZ(0)}.elementor-widget-video .elementor-wrapper{aspect-ratio:var(--video-aspect-ratio)}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{height:100%;width:100%;display:flex;border:none;background-color:#000}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-wrapper{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .elementor-open-inline .elementor-custom-embed-image-overlay{position:absolute;top:0;right:0;bottom:0;left:0;background-size:cover;background-position:50%}.elementor-widget-video .elementor-custom-embed-image-overlay{cursor:pointer;text-align:center}.elementor-widget-video .elementor-custom-embed-image-overlay:hover .elementor-custom-embed-play i{opacity:1}.elementor-widget-video .elementor-custom-embed-image-overlay img{display:block;width:100%;aspect-ratio:var(--video-aspect-ratio);-o-object-fit:cover;object-fit:cover;-o-object-position:center center;object-position:center center}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-custom-embed-image-overlay{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-custom-embed-image-overlay img{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .e-hosted-video .elementor-video{-o-object-fit:cover;object-fit:cover}.e-con-inner>.elementor-widget-video,.e-con>.elementor-widget-video{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-69692e6 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"69692e6\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-c386714\" data-id=\"c386714\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8b2be73 elementor-widget elementor-widget-image\" data-id=\"8b2be73\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 08-12-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"529\" height=\"297\" src=\"https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2023\/10\/ns69-footer-melhorsPraticas.png\" class=\"attachment-large size-large wp-image-3656\" alt=\"\" srcset=\"https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2023\/10\/ns69-footer-melhorsPraticas.png 529w, https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2023\/10\/ns69-footer-melhorsPraticas-300x168.png 300w\" sizes=\"(max-width: 529px) 100vw, 529px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-2ba1470\" data-id=\"2ba1470\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-282c161 elementor-widget elementor-widget-heading\" data-id=\"282c161\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfUSTED TIENE UNA PREGUNTA?<br>\n\u00a1ENTRE EN CONTACTO!<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2e0faee elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"2e0faee\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7609bd9\" data-id=\"7609bd9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7b7630a elementor-widget elementor-widget-text-editor\" data-id=\"7b7630a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Alex Guzm\u00e1n<\/strong><br \/><a href=\"https:\/\/wa.me\/+50237213039\"><strong> +502 3721-3039<\/strong><\/a><br \/><a href=\"mailto:aguzman@comeca.com.gt\"><strong> aguzman@comeca.com.gt<\/strong><\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4fdbbe2\" data-id=\"4fdbbe2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bce0515 elementor-widget elementor-widget-text-editor\" data-id=\"bce0515\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Mercedes Barbieri<\/strong><br \/><a href=\"https:\/\/wa.me\/+541166371564\"><strong> +54 11 6637 1564<\/strong><\/a><br \/><strong> <a href=\"mailto:mercedes.barbieri@stihl.com.ar\">mercedes.barbieri@stihl.com.ar<\/a><\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>ARGENTINA Y GUATEMALA MUESTRAN INICIATIVAS QUE IMPULSAN LA PROMOCI\u00d3N DE LA L\u00cdNEA DE BATER\u00cdA. \u00a1INSP\u00cdRATE! Conquistar nuevos clientes, aumentar las ventas de la l\u00ednea a bater\u00eda y expandir la tem\u00e1tica de la sostenibilidad son los objetivos de STIHL en el segmento de jardiner\u00eda en todos los pa\u00edses. A continuaci\u00f3n, te presentamos las recientes iniciativas promovidas [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3640,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[127],"tags":[54],"class_list":["post-3781","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ns69-es","tag-mejores-practicas"],"_links":{"self":[{"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/posts\/3781","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/comments?post=3781"}],"version-history":[{"count":8,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/posts\/3781\/revisions"}],"predecessor-version":[{"id":4622,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/posts\/3781\/revisions\/4622"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/media\/3640"}],"wp:attachment":[{"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/media?parent=3781"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/categories?post=3781"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/tags?post=3781"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}