{"id":3789,"date":"2023-10-25T09:29:26","date_gmt":"2023-10-25T12:29:26","guid":{"rendered":"https:\/\/newservicestihl.com\/wpp\/?p=3789"},"modified":"2023-10-26T10:11:13","modified_gmt":"2023-10-26T13:11:13","slug":"alta-prioridad","status":"publish","type":"post","link":"https:\/\/newservicestihl.com\/wpp\/es\/alta-prioridad\/","title":{"rendered":"Alta prioridad"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3789\" class=\"elementor elementor-3789\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-31e8bad elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"31e8bad\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6107f32\" data-id=\"6107f32\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0fce790 elementor-widget elementor-widget-heading\" data-id=\"0fce790\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 08-12-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">LA L\u00cdNEA DE PRODUCTOS A BATER\u00cdA, QUE CONTIN\u00daA EXPANDI\u00c9NDOSE, EST\u00c1 AUMENTANDO CADA VEZ M\u00c1S SU IMPORTANCIA DENTRO DEL MERCADO. <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b2e369 elementor-widget elementor-widget-text-editor\" data-id=\"4b2e369\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 08-12-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Una de las presentaciones m\u00e1s destacadas del workshop de Ventas &amp; Marketing 2023 celebrado en julio en Brasil, fue sin duda la del Sr. Joachim Burandt, vicepresidente Senior de Ventas del Grupo STIHL, que present\u00f3 la estrategia \u201cbater\u00edas primero\u201d. En gran parte de los mercados globales, ya se observa un crecimiento significativo de la l\u00ednea de productos a bater\u00eda en comparaci\u00f3n con otras unidades motorizadas, especialmente en Am\u00e9rica del Norte, Europa y Ocean\u00eda. Se espera un crecimiento a\u00fan mayor a partir de 2027. \u201cEl cambio tecnol\u00f3gico, nuestro nuevo entorno competitivo, las expectativas de los clientes, la digitalizaci\u00f3n de nuestro entorno laboral y la manera en la que sobrellevamos los constantes desaf\u00edos de los \u00faltimos a\u00f1os. Pero estamos seguros de que, con el nivel de experiencia y ambici\u00f3n de las personas de STIHL, ya sea en los mercados o en la matriz, con todas las medidas tomadas y planificadas, continuaremos nuestro viaje de \u00e9xito\u201d, afirma.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da7d1c4 elementor-widget elementor-widget-heading\" data-id=\"da7d1c4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PROFESIONALES Y CONSUMIDORES<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f5b7f4 elementor-widget elementor-widget-text-editor\" data-id=\"6f5b7f4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>STIHL busca expandir el mercado de la l\u00ednea de productos a bater\u00eda tanto en el segmento profesional como en el de los consumidores en general. Sin embargo, el enfoque prioritario es el profesional. Para lograrlo, la estrategia incluye ampliar la gama de productos del sistema AP, centr\u00e1ndose m\u00e1s en la fuerza de ventas, en los concesionarios, entre otras iniciativas. El objetivo principal es atraer a nuevos clientes y retener a los consumidores de la l\u00ednea de productos a gasolina durante esta transici\u00f3n.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-47a6ae2\" data-id=\"47a6ae2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2462bce elementor-widget elementor-widget-image\" data-id=\"2462bce\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 08-12-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"439\" height=\"541\" src=\"https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2023\/10\/ns69-grafico-momentos.png\" class=\"attachment-large size-large wp-image-3549\" alt=\"\" srcset=\"https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2023\/10\/ns69-grafico-momentos.png 439w, https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2023\/10\/ns69-grafico-momentos-243x300.png 243w\" sizes=\"(max-width: 439px) 100vw, 439px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-63dee04 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"63dee04\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6bf50b0\" data-id=\"6bf50b0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-95bbfd8 elementor-widget elementor-widget-heading\" data-id=\"95bbfd8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PORCENTAJE DE UNIDADES DE BATER\u00cdAS\nEN EL TOTAL DE UNIDADES DE MOTOR<br>\nT1 2023 \/ TI 2022<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d01bc2b elementor-widget elementor-widget-image\" data-id=\"d01bc2b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1029\" height=\"548\" src=\"https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2023\/10\/ns69-Mapa-moementos.png\" class=\"attachment-2048x2048 size-2048x2048 wp-image-3550\" alt=\"\" srcset=\"https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2023\/10\/ns69-Mapa-moementos.png 1029w, https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2023\/10\/ns69-Mapa-moementos-300x160.png 300w, https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2023\/10\/ns69-Mapa-moementos-1024x545.png 1024w, https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2023\/10\/ns69-Mapa-moementos-768x409.png 768w\" sizes=\"(max-width: 1029px) 100vw, 1029px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">L\u00ednea de bater\u00edas ya establecida en Europa, Norteam\u00e9rica y Ocean\u00eda<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7c24add elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"7c24add\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-7558a42\" data-id=\"7558a42\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a5e232a elementor-widget elementor-widget-image\" data-id=\"a5e232a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"458\" height=\"252\" src=\"https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2023\/10\/ns69-PatriqPaines-moentos.png\" class=\"attachment-large size-large wp-image-3557\" alt=\"\" srcset=\"https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2023\/10\/ns69-PatriqPaines-moentos.png 458w, https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2023\/10\/ns69-PatriqPaines-moentos-300x165.png 300w\" sizes=\"(max-width: 458px) 100vw, 458px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-80e9171\" data-id=\"80e9171\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d7d09ad elementor-widget elementor-widget-heading\" data-id=\"d7d09ad\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfUSTED TIENE UNA PREGUNTA?<br>\n\u00a1ENTRE EN CONTACTO!<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-f7ecd19 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"f7ecd19\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-e5020f1\" data-id=\"e5020f1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f5ce2d8 elementor-widget elementor-widget-text-editor\" data-id=\"f5ce2d8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Patriq Paines<\/strong><br \/><a href=\"https:\/\/wa.me\/+5551992749650\"><strong>+55 51 992749650<\/strong><\/a><br \/><a href=\"mailto:patriq.paines@stihl.com.br\"><strong>patriq.paines@stihl.com.br<\/strong><\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>LA L\u00cdNEA DE PRODUCTOS A BATER\u00cdA, QUE CONTIN\u00daA EXPANDI\u00c9NDOSE, EST\u00c1 AUMENTANDO CADA VEZ M\u00c1S SU IMPORTANCIA DENTRO DEL MERCADO. Una de las presentaciones m\u00e1s destacadas del workshop de Ventas &amp; Marketing 2023 celebrado en julio en Brasil, fue sin duda la del Sr. Joachim Burandt, vicepresidente Senior de Ventas del Grupo STIHL, que present\u00f3 la [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3573,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[127],"tags":[33],"class_list":["post-3789","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ns69-es","tag-momento"],"_links":{"self":[{"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/posts\/3789","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/comments?post=3789"}],"version-history":[{"count":11,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/posts\/3789\/revisions"}],"predecessor-version":[{"id":3933,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/posts\/3789\/revisions\/3933"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/media\/3573"}],"wp:attachment":[{"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/media?parent=3789"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/categories?post=3789"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/tags?post=3789"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}