{"id":6437,"date":"2024-12-17T16:12:31","date_gmt":"2024-12-17T19:12:31","guid":{"rendered":"https:\/\/newservicestihl.com\/wpp\/?p=6437"},"modified":"2024-12-17T18:56:23","modified_gmt":"2024-12-17T21:56:23","slug":"engaging-point-of-sale-experience","status":"publish","type":"post","link":"https:\/\/newservicestihl.com\/wpp\/en\/engaging-point-of-sale-experience\/","title":{"rendered":"Engaging point-of-sale experience"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6437\" class=\"elementor elementor-6437\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8e3321d elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"8e3321d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4810386\" data-id=\"4810386\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ce331fb elementor-widget elementor-widget-heading\" data-id=\"ce331fb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 08-12-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">VISUAL MERCHANDISING ATTRACTS, CAPTIVATES, AND GUIDES CUSTOMERS TOWARD PURCHASE DECISIONS. STIHL PROVIDES COMPREHENSIVE MATERIAL TO SUPPORT THIS PROCESS.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da690bc elementor-widget elementor-widget-text-editor\" data-id=\"da690bc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 08-12-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Visual merchandising is an essential tool for the success of any point of sale. It goes far beyond simply organizing products, involving the creation of a sensory and emotional experience that draws in customers, helps them navigate the space, and influences their buying decisions.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf1147e elementor-widget elementor-widget-text-editor\" data-id=\"cf1147e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>At STIHL, the entire distribution network benefits from the ShopSystem, a standard set of furniture designed to provide a clear and attractive display of the brand\u2019s products. Alongside innovative solutions that meet high-quality standards and specialized support, an excellent product arrangement in the store is crucial \u2014 a minimum requirement for successful sales.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee91a76 elementor-widget elementor-widget-text-editor\" data-id=\"ee91a76\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u201cWe know that good ambiance and attention to standardization are factors that influence sales. That\u2019s why STIHL offers numerous merchandising items to support the network in this process,\u201d says Luana Silva, STIHL\u2019s Trade Marketing Analyst.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cabb5b4 elementor-widget elementor-widget-text-editor\" data-id=\"cabb5b4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>These items include mobile and wall displays, hooks, trimmers, and many others, all available for purchase through the international supplier Polimetal.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-fbb19a2\" data-id=\"fbb19a2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-ae91f41 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"ae91f41\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a49223b\" data-id=\"a49223b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2057673 elementor-widget elementor-widget-image\" data-id=\"2057673\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 08-12-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a 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size-large wp-image-6443\" alt=\"\" srcset=\"https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2024\/12\/Captura-de-Tela-2024-12-17-as-16.16.32.png 358w, https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2024\/12\/Captura-de-Tela-2024-12-17-as-16.16.32-300x249.png 300w\" sizes=\"(max-width: 358px) 100vw, 358px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d1d4f4 elementor-widget elementor-widget-image\" data-id=\"1d1d4f4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"360\" height=\"296\" src=\"https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2024\/12\/Captura-de-Tela-2024-12-17-as-16.16.39.png\" class=\"attachment-large size-large wp-image-6445\" alt=\"\" srcset=\"https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2024\/12\/Captura-de-Tela-2024-12-17-as-16.16.39.png 360w, https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2024\/12\/Captura-de-Tela-2024-12-17-as-16.16.39-300x247.png 300w\" sizes=\"(max-width: 360px) 100vw, 360px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-029f541 elementor-widget elementor-widget-image\" data-id=\"029f541\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"359\" height=\"295\" src=\"https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2024\/12\/Captura-de-Tela-2024-12-17-as-16.16.50.png\" class=\"attachment-large size-large wp-image-6446\" alt=\"\" srcset=\"https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2024\/12\/Captura-de-Tela-2024-12-17-as-16.16.50.png 359w, https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2024\/12\/Captura-de-Tela-2024-12-17-as-16.16.50-300x247.png 300w\" sizes=\"(max-width: 359px) 100vw, 359px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1ce7219 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"1ce7219\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-cbe9da3\" data-id=\"cbe9da3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-16098e0 elementor-widget elementor-widget-image\" data-id=\"16098e0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"580\" height=\"377\" src=\"https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2024\/12\/Foto-7.png\" class=\"attachment-large size-large wp-image-6282\" alt=\"\" srcset=\"https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2024\/12\/Foto-7.png 972w, https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2024\/12\/Foto-7-300x195.png 300w, https:\/\/newservicestihl.com\/wpp\/wp-content\/uploads\/2024\/12\/Foto-7-768x499.png 768w\" sizes=\"(max-width: 580px) 100vw, 580px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-85d0bf5\" data-id=\"85d0bf5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5407a51 elementor-widget elementor-widget-heading\" data-id=\"5407a51\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DO YOU HAVE ANY QUESTIONS? <br>CONTACT US!<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-063dadc elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"063dadc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-7dcbe87\" data-id=\"7dcbe87\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-62aee26 elementor-widget elementor-widget-text-editor\" data-id=\"62aee26\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Luana Alves da Silva<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-521ed04\" data-id=\"521ed04\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-13ac9aa elementor-widget elementor-widget-text-editor\" data-id=\"13ac9aa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><a href=\"https:\/\/wa.me\/5551998513721\">+55 51 99851-3721<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-0418d8b\" data-id=\"0418d8b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bd6dc45 elementor-widget elementor-widget-text-editor\" data-id=\"bd6dc45\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"p1\"><a href=\"mailto:luana.silva@stihl.com.br\">luana.silva@stihl.com.br<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>VISUAL MERCHANDISING ATTRACTS, CAPTIVATES, AND GUIDES CUSTOMERS TOWARD PURCHASE DECISIONS. STIHL PROVIDES COMPREHENSIVE MATERIAL TO SUPPORT THIS PROCESS. Visual merchandising is an essential tool for the success of any point of sale. It goes far beyond simply organizing products, involving the creation of a sensory and emotional experience that draws in customers, helps them navigate [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6450,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[189],"tags":[56],"class_list":["post-6437","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ns74-en","tag-best-practices"],"_links":{"self":[{"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/posts\/6437","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/comments?post=6437"}],"version-history":[{"count":7,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/posts\/6437\/revisions"}],"predecessor-version":[{"id":6449,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/posts\/6437\/revisions\/6449"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/media\/6450"}],"wp:attachment":[{"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/media?parent=6437"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/categories?post=6437"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newservicestihl.com\/wpp\/wp-json\/wp\/v2\/tags?post=6437"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}